Pub. 1 2019-2020 Issue 3

• Consider offering service specials to drive traffic and promote re-opening  Institute video calls with service advisors for initial diagnostics and evaluations to boost con- sumer confidence  Expand precautionary measures, such as vehicle disinfection before re-delivery and utilizing dis- posable seat, floor mat and steering wheel covers  Review any open or unaccounted for transactions and receivables • Review parts receivables and consider putting some accounts on COD • Review warranty receivables • Audit and review age of open repair orders • Consider lost opportunities such as over- due open recalls — Consult with OEM, CARFAX, etc.  Ensure all service loaner cars are accounted for, washed and fueled Human Resources Considerations  Create a plan to bring back furloughed staff • Ensure when you reopen that you’ve got enough staff to run each department • Consider running staggered shifts to account for demand • If necessary, alert HR vendors for staff’s return  Communicate and ensure the sales staff fully understands draw/draw payback scenarios  Ensure your HR team is fully up to speed on the changes to state/national employment laws Facility Management Considerations  Communicate reopening plan and date to all in- store and third party vendors  Start having virtual meetings the week before with each department • Assign a list of high priorities to each depart- ment to start on Day 1 of reopening  Ensure you have adequate supplies to serve the volume of impending business • Take stock of cleaning supplies, personal pro- tective equipment and protective materials such as steering wheel covers  Prepare for the return of physical sales inside the dealership • Ensure all bathrooms have been cleaned and are adequately stocked • Consider offering free gloves and masks upon entrance • Place hand sanitizing stations throughout the dealership • Replace all refreshments with individually pack- aged/sealed snacks While dealerships reopening their showroom doors is a positive sign, the market is and will remain financially vulnerable for some time. The ability to identify cus- tomers with the highest likelihood to purchase a new or pre-owned vehicle with the message of either po- tentially lowering their payments or saving them from penalties or fees will be well-received. Now, more than ever, it is important that dealerships have the right tools to re-engage their teams quickly and sell cars more efficiently. For more information from automotiveMastermind about resources related to COVID-19, go to their website at https://resources. automotivemastermind.com/auto-dealership-covid19-resources. The ability to identify customers with the highest likelihood to purchase a new or pre- owned vehicle with the message of either potentially lowering their payments or saving them from penalties or fees will be well-received. continued from page 23 24 Pub Yr 1 2019-2020 | Issue 3